Poor design costs money. Great design makes money.
When Yad Yisroel came to us, they knew their brochures weren’t doing them justice. The mission was powerful but the materials were stuck in 2005. Dated layouts, cramped text and photos that didn’t capture the life of their camps, the orphanage and other incredible work they do.
𝐇𝐞𝐫𝐞’𝐬 𝐭𝐡𝐞 𝐭𝐫𝐮𝐭𝐡: design isn’t about “making it look pretty.” It has to work. If a donor doesn’t instantly understand what you do, why it matters and how they can help, 𝐭𝐡𝐞 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐲 𝐢𝐬 𝐥𝐨𝐬𝐭. We reimagined their brochures with that principle in mind:
𝐂𝐥𝐞𝐚𝐫 𝐬𝐭𝐨𝐫𝐲𝐭𝐞𝐥𝐥𝐢𝐧𝐠 in simple, digestible sections.
𝐁𝐨𝐥𝐝 𝐢𝐦𝐚𝐠𝐞𝐫𝐲 showing real children, full of energy and joy. And real people in need
𝐔𝐧𝐦𝐢𝐬𝐬𝐚𝐛𝐥𝐞 𝐜𝐚𝐥𝐥𝐬 𝐭𝐨 𝐚𝐜𝐭𝐢𝐨𝐧 “Grab the Zechus” (hebrew for merit), so the next step is irresistible.
𝐅𝐫𝐢𝐜𝐭𝐢𝐨𝐧𝐥𝐞𝐬𝐬 𝐠𝐢𝐯𝐢𝐧𝐠 with QR codes, Zelle and PayPal right at the donor’s fingertips.
𝐓𝐡𝐞 𝐨𝐮𝐭𝐜𝐨𝐦𝐞? Materials that looked great. But more importantly, 𝐭𝐡𝐞𝐲 𝐫𝐚𝐢𝐬𝐞 𝐛𝐞𝐥𝐢𝐞𝐟, 𝐭𝐫𝐮𝐬𝐭 𝐚𝐧𝐝 𝐝𝐨𝐧𝐚𝐭𝐢𝐨𝐧𝐬. The Yad Yisroel team finally have brochures they feel proud to hand to a donor, 𝐤𝐧𝐨𝐰𝐢𝐧𝐠 𝐢𝐭 𝐰𝐢𝐥𝐥 𝐝𝐨 𝐭𝐡𝐞 𝐣𝐨𝐛 𝐚𝐧𝐝 𝐫𝐚𝐢𝐬𝐞 𝐦𝐨𝐫𝐞.
👉 If your materials are only “nice-looking,” but not working hard for you, you’re leaving support on the table. 𝐆𝐫𝐞𝐚𝐭 𝐝𝐞𝐬𝐢𝐠𝐧 𝐢𝐬 𝐬𝐭𝐫𝐚𝐭𝐞𝐠𝐲, 𝐧𝐨𝐭 𝐝𝐞𝐜𝐨𝐫𝐚𝐭𝐢𝐨𝐧.
That’s where The Design Drive excels.
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